13 Pinteresting facts about Pinterest users

Pinterst Demographics

Have you heard of Pinterest?  It's only the "hottest" new social network on the planet.  Yes, Facebook is the largest and Twitter is the "coolest," but Pinterest is the new up and comer who will challenge both of these social rivals.Its unique position is how you share information.  Instead of posting updates or information about you life,  you "pin" images from the web to your "pinboard."  It's a virtual pin board for all the cool and interesting things you see on the web.It has potential for being a traffic driver to your website.  The current data … [Read more...]

How much does a website cost?

Small Business Marketing

As a web design and developer, one of the first questions I'm frequently asked is "How much does a website cost?"  I understand the reason for asking, but it is a very difficult question to answer.  It's kind of like asking, "How much is a car?"There are several factors that go into the cost of a website and I want to break them down so you can have a better understanding of what to expect. Site Design Depending on where you are with your business or blog, you may need to invest in a site design.  A website design needs to reflect your business, matching your … [Read more...]

Social Media Not Good for Local Business

Social Media Logos

If you're running a small business and your market is primarily your local area, then social media may be of little value to business success. The Pew Internet Study A recent Pew Internet study looked at where people are getting information about local businesses.  They found that most people are turning to the interent (51%), over newspaper (31%), word of mouth (23%), and TV (8%).A small business website is critical for the success of your business.  Since the turn of the century, the most important component of your small business has been a website.  With … [Read more...]

Successful Business Lessons From Spider Man and His Amazing Friends

Spider-Man and His Amazing Friends

Successful business lessons can come from some of the oddest places.I have a son who is really into Spider-Man and his Amazing Friends, the old 1960's version.  He discovered them on Netflix and has watched them over and over.As I've sat and watched these classic shows with him, I've began to notice some very interesting parallels between what makes Spider-Man and His Amazing Friends successful and what makes small businesses successful.So, the purpose of this post is to provide three business lessons you can learn from that classic children's … [Read more...]

The “Be First in Google Search” Myth Debunked

Being first in Google has been the 'Holy Grail' for SEO.  After all, nearly 42% of all clicks go to the first position in Google search.  If it is that important, then we all need to work to get there.But a recent SEO Moz study indicates that the number one position may in fact have less importance than once believed. The Myth The generally accepted rule of thumb on SEO ranking is that you MUST earn the number one position for your search term to get significant traffic.  This is the result of years of research and repeated studies.  After all, search … [Read more...]