Building an engaged audience is the “Holy Grail” of content marketers. As we all try to grow our business with quality content, we have to remember the basics if we want to cut through the noise and build an online community.
The content marketing company Blue Grass has produced this infographic to identify several fundamentals to growing an engaging audience. You need to use good headlines, engage on social networks and use guest blogging.
As with everything in life, we need to become experts in the fundamentals before move to the “cool” stuff. The fundamentals are what keep your grounded and successful. It is the stuff that generated 80% of the value. Keep the fundamentals of content marketing in you mind as you build your business and you will build an engaging audience.